Andreas Disch
appointed CSO of ELECTROSTAR/starmix

Expansion of the management team

Stuttgart/Ebersbach, November 8, 2023  ELECTROSTAR GmbH is reorganizing its management team and has appointed Andreas Disch (56) as Chief Sales Officer as of November 1, 2023. The internationally active medium-sized company is thus also restructuring its sales department. 

Image: Andreas Disch joins the ELECTROSTAR/starmix management team as Chief Sales Officer on November 1, 2023.

"In Andreas Disch, we have found the perfect candidate to further develop the company's sales, marketing and customer service divisions in line with the market and target groups," says Roman Gorovoy, Managing Director of ELECTROSTAR/starmix. "As an internationally experienced specialist in sales and marketing in the two-tier distribution of consumer goods that require explanation, he will make a valuable contribution to the company's goals." 

In recent years, Andreas Disch has worked as Chief Sales Officer for the Polish company FORTE Mebli from Ostrow-Mazowiecka, as Regional CEO Western/Southern Europe for the COMPO Group and as Regional Director Western/Southern Europe for the Consumer Business at GARDENA/Husqvarna. He has extensive market knowledge in the power tool, gardening and furniture industries. "I am very much looking forward to opening up new sales markets together with the sales team and making ELECTROSTAR/starmix better known internationally," says Andreas Disch. 

About ELECTROSTAR GmbH/starmix -
a piece of German industrial history that is being continued with great success in the 21st century. The industrious Swabians invented the warm-air hand dryer and achieved world renown with the starmix food processor. Today, ELECTROSTAR GmbH, which has been part of the Algo Group since 2007, stands for innovative technologies, outstanding quality and uncompromising customer orientation. The company sells a wide range of powerful vacuum cleaners for trade, commerce and industry, modern warm air and high-speed hand and hair dryers and has an extensive hospitality product range. Since the acquisition of Haaga Kehrsysteme GmbH in 2012, the product range has also included innovative sweepers. ELECTROSTAR/starmix and Haaga Kehrsysteme merged in 2020. In 2021, the merger with PRODUCTEERS took place under the ELECTROSTAR umbrella. The group of companies employs around 300 people at its sites in Ebersbach and Shanghai and achieved a consolidated turnover of around 69 million euros in 2022.

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Fr. Gwendi Harer
Electrostar GmbH
Hans-Zinser Str. 1-3
73061 Ebersbach
Fon: +49 7163 9988-011